Datahaven Toolkit — Creating Content-Enabled Vertical Applications (CEVAs)

Are you an independent software vendor? Does your application lack robust content management functionality? Does your application lack document management functionality altogether? Do you rely on a reseller relationship that provides minimal profit margin? Discover the Datahaven Toolkit.

When you content-enable your application, you allow your users to work with unstructured information from directly within your application. In other words, users have the power to work natively with the full gamut of content from within the familiar interface provided by your application.

According to Gartner, the business user approaches the purchase of content-management technologies as "a tactical interest in buying something that is closer to commercial off-the-shelf (COTS) software than a framework or template that requires lots of customization." In other words, your customers are looking for you to provide them a content-management solution as an integrated set of features within your application.

The category of content-enabled vertical applications represents one of the most profitable niches in the larger arena of content management. Stand-alone offerings from enterprise content management (ECM) vendors often sell for well into the six-figure range. According to BuyerZone.com, entry-level ECM systems for a handful of users range from $5,000 to $10,000. Mid-level systems for about 100 users run from $40,000 to $100,000. And enterprise-level solutions for hundreds of users easily exceed $500,000.

With numbers like these, why wouldn't you content-enable your application? With its features and functions and its ease of implementation, why wouldn't you consider the Datahaven Toolkit?


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